The datasets provide information from a questionnaire that investigated customer satisfaction of some online banking services in Italy. The questionnaire was carried out by a research team from the Department of Statistical Sciences at the University of Padua (Francesca Bassi, Mariangela Guidolin and Omar Paccagnella). The development of the questionnaire and the related data collection were supported by the research project CPDA121180 “Statistical and econometric approach to marketing: applications and developments to customer satisfaction and market segmentation”, funded by the University of Padua. Data collection was administrated by Doxa (Institute for Statistical Research and Analysis of Public Opinion) and submitted to a sample of Italian individuals in two periods: May 2015 and September 2015.
The project planned the collection of 1,000 interviews at each wave, half of them having a longitudinal dimension. In the final dataset, 1024 household members completed the questionnaire in May 2015, whereas 1051 individuals participated in the second wave (September 2015): 510 interviewes completed the whole questionnaire for the first time just in September 2015.
Related publications:
- Paccagnella O. (2021) "Self-evaluation, Differential Item Functioning, and Longitudinal Anchoring Vignettes" in Alexandru Cernat and Joseph W. Sakshaug (eds) Measurement Error in Longitudinal Data, Oxford University Press (Oxford), 289-309
- Paccagnella O., Guidolin M. e C. Basei "Priming effects and customer satisfaction towards online banking services", Working Paper Series n.1/2018, Dipartimento di Scienze Statistiche, Università degli Studi di Padova
